What Is Natural Bodycare? (And What It Means at Aide)

There are a lot of products claiming to be “natural,” it's easy to get overwhelmed or misled. At Aide Bodycare, we believe in being clear about what’s in our products, why it’s there, and how it works. Here’s what natural bodycare actually means to us.

Defining "Natural" in Bodycare

"Natural" gets tossed around a lot, but to us, it means:

• Plant-based ingredients that nourish — like fair trade shea butter, olive oil, and coconut oil

• No unnecessary synthetics — we skip parabens, phthalates, sulfates, and harsh preservatives

• Thoughtful formulations — everything is handmade in our Oshawa studio in small batches

Aide’s Take on Natural Fragrance

We’re careful about scent, not just how it smells, but what’s in it. Some of our products are 100% naturally scented, using essential oils and plant extracts. Others use phthalate-free fragrance oils, which are lab-made but skin-safe and non-toxic.

Why both? Because not every natural extract is good for your skin, and not every synthetic is harmful. We choose what’s safe, sustainable, and effective—not just what sounds trendy.

Our promise: we’ll always tell you which is which, and why.

Why Natural Bodycare Matters

• Better for your skin – especially if you’re sensitive to harsh ingredients

• Better for the planet – less waste, cleaner sourcing, and refill options

• Better intentions – we make products that are meant to be used, not just sit on a shelf

Natural bodycare is not about perfection, it’s about paying attention, choosing well, and making small swaps that feel good and do good.

What We Don’t Do 

• 10-step routines

• Guilt-based marketing

• “Luxury” for the sake of it

• Packaging that’s more about looks than function

We’re here to meet you where you are. No pressure, no fluff—just bodycare that works.

Handmade in Oshawa. Rooted in Care.

Aide Bodycare is made in small batches, by hand, in our downtown Oshawa studio. Whether you’re just starting to switch to natural products or already deep in the ingredient list world, we’re glad you’re here.